Purpose
Actually press-releases are written and distributed for the sole purpose of publishing a new feature – product/information launch or to cover an important data. People use this kind of content for sending updates to members of the media to write a news story about their company. But when computers and internet emerged, today most releases are distributed via the internet or emailed to reporters in a specific niche. There are more reasons than before for writing a media announcement mostly known as press releases. Generally press release is written to inform people of general things happening in a company. For example announcing contests or a new service launch or sometimes winning an award etc. Don’t think that you may have to wait for something big to happen in your company for releasing a press statement. It can be anything that your business is doing.
Search engine ranking improvement
While considering press releases in terms of search engine optimization the first thing you have to know is that a well written press release can significantly improve your website’s overall search engine rankings. A press release can get you more views and obviously you get more exposure, some times even good clients. This is the reason why press release submission is considered as another good way of getting traffic and attention towards your website. A properly arranged press announcement that includes keywords relevant information and links to your websites can help you achieve search engine ranking improvement. You can make this happen by submitting it to different distribution services as well as by posting it on your own webpage. Once you’ve completed your press release submission it starts showing up on search engines and other similar services. You’ll have backlinks to your website all over the Internet. As we know search engines use the total number of backlinks to a website as part of their ranking algorithm. One more thing as people use search engines to find information on anything they’d be interested, they are likely to come across the press release on any one of their searches if the information you provide with the release is useful you may get good number of visitors to your website. So press releases can be used for both your website traffic and sales. If you know the basics of seo make sure to get the right keywords. If you are new to this before writing for your own site It’s recommended to consult with SEO Experts.
If you are looking for online press release sites – some of the leading sites are follows.
http://www.24-7pressrelease.com/
http://www.1888pressrelease.com/
http://www.clickpress.com/
http://www.ecommwire.com/
http://free-press-release.com/
http://www.i-newswire.com/
http://www.pr.com/
http://www.prlog.com/
http://www.newswiretoday.com/
http://www.pr9.net/
http://www.pr-inside.com/
ttp://www.prcompass.com/
http://www.prurgent.com/
http://www.pressabout.com/
http://www.bizeurope.com/
Wow! Thank you! I always wanted to write in my site something like that. Can I take part of your post to my blog?
Thank you for the list to press Articles site. I completely agree that backlinking and press articles is extremely critical for any website’s success. I have been looking for a really good SEO blog for a while. A lot of blogs cover SEO but are not dedicated to it. Going to check these out! What is your take on PR? There has been lot of confusion about Page Rank ever since Google has decided to remove them.
Have you considered (or maybe you already did) writing a blog about this?